News — cashmere

Both are natural fibres, both keep you warm, and both belong in a quiet, well-built wardrobe — so how do you choose? Here is a straight, practical look at cashmere vs wool for men.

Cashmere: softness and lightness

Cashmere comes from the fine undercoat of cashmere goats. It is prized for being exceptionally soft, light and warm without weight. It drapes beautifully and feels wonderful against the skin, which makes it ideal for pieces you wear close — crew necks, V-necks and fine cardigans.

Wool: warmth and resilience

Wool comes from sheep and is shorn once a year. It is...

Some pieces are worth spending a little more on because you reach for them all the time. For most men, a good cashmere sweater is exactly that piece. Here is why it is an investment worth making, not just another purchase.

It feels better than anything else

Cashmere is a natural fibre that is soft against the skin, breathable, and warm without weight. Once you have worn a fine cashmere knit, the difference against ordinary synthetics is hard to un-feel.

It goes with everything

A neutral crew neck or V-neck works with tailored trousers, denim, a shirt underneath or a...

A cashmere sweater is one of the most useful things a man can own — if you know how to wear it. The good news is that styling a cashmere sweater is refreshingly simple. Here are the timeless ways to reach for it, whatever the day asks.

Over a collared shirt

Slip a fine V-neck or crew neck over a shirt and let just the collar and cuffs show. It is the classic, quietly polished look — smart enough for the office, easy enough for dinner.

On its own with good trousers

A crew neck worn alone with tailored trousers...

The old-money look for men has nothing to do with spending loudly. It is the opposite: quality you can feel, colours that never argue, and pieces worn until they feel like your own. At the centre of that quiet wardrobe sits one thing more than any other — a fine cashmere sweater.

Quiet, not flashy

Old money, or quiet luxury, is about restraint. No visible logos, no chasing trends, no need to prove anything. The confidence comes from the material and the cut. A well-made cashmere knit says everything without a single word on the label.

Why cashmere is the...

"Sustainable" is a big word, so let’s keep this grounded. Are natural fibres more sustainable than synthetics? In several practical ways, cashmere and wool have real advantages — especially when you choose well and keep your knits for years.

Renewable by nature

Wool grows on sheep and grows back after shearing; cashmere is the soft undercoat combed from goats each spring. Both are renewable natural fibres, unlike synthetics, which are typically made from petroleum-based plastics.

Built to last

The most sustainable garment is the one you keep. Natural fibres like wool are resilient and age gracefully, so a well-made sweater...