News — sweater care

Those little balls of fibre — "pills" — form where a knit rubs against itself or your bag, belt or coat. They're normal on natural fibres, and easy to prevent and fix.

Why sweaters pill

Friction lifts and tangles short fibres on the surface. New sweaters often pill a little at first as loose fibres work out, then settle down. High-friction spots — underarms, cuffs, where a bag strap sits — pill most.

How to prevent pilling

• Wash gently and inside out — less friction (see our care guide)
• Avoid rough fabrics rubbing against the knit (velcro,...

A fine knit sweater can last for many years — if you treat it well. Cashmere and wool are natural fibres that reward gentle care and punish shortcuts. Here is the simple routine we recommend for keeping your knitwear soft, shapely and pill-free.

Washing: gentler is better

Most cashmere and wool sweaters are best hand-washed in cool water with a small amount of mild or wool-specific detergent. Soak for a few minutes, press the water through the fabric, and avoid wringing or scrubbing — friction is what causes pilling and felting. If you prefer a machine, use the wool or...